Psst…Earth made something for you.

Ahead of Earth Day on April 22, Erich & Kallman helps connect a call between an indecisive shopper, Linda, and Mother Earth herself. In the ad “Decisions, Decisions,” Linda peruses the supermarket aisle when a farmer appears at her side with a landline call from Earth. “Earth to Linda. I’ve got Earth on the line,” he tells her, handing her a bag of Earthbound Farm organic baby spinach. “She says it's fresh, organic, healthy, you’re gonna to love it.” She also has another message the farmer relays. “You’re overwatering your azaleas.” Linda takes the note about her azaleas and chooses the spinach.

"Earthbound is some of the best food on earth,” said creative team Scott Fish and Sarah Johnson, Erich & Kallman. “We figured if Earth could talk, she'd definitely recommend it, so we got her on the phone. It’s been wonderful working with Earthbound Farm and an added pleasure to release our first spot for them on Earth Day.”