Description
How do we make our cheese a piece coveted by? Simply. Using it in garments that provoke you at first sight.
That's why we created: La Dolce Collection.
The first lingerie collection made of cheese. To enjoy the passion for it in a unique and captivating way.
This student campaign titled 'La Dolce Collection' was published in Peru in May, 2024. It was created for the brand: Velveeta, by ad school: Brother Ad School. This Integrated medium campaign is related to the Food industry and contains 2 media assets. It was submitted 12 months ago by Senior copywriter: Diego Wall of MullenLowe SSP3 Perú.
Credits
Copywriter: Diego Wall
Art Director: Camila Canova
Art Director: Juan Bravo
Art Director: Junior Pajuelo
Creative Consultant: Miguel Estela
Visual Effects: Jorge Albornoz